Facebook Business Manager is a tool that allows businesses to manage their Facebook pages, ad accounts, and other assets in one place. It is a comprehensive platform that helps businesses streamline their Facebook marketing efforts and collaborate with team members and partners.
With Facebook Business Manager, businesses can:
- Create and manage multiple Facebook pages and ad accounts
- Assign roles and permissions to team members and partners
- Track ad performance and analyze data
- Manage and organize assets such as images, videos, and product catalogs
- Set up and manage Facebook pixel and custom conversions
Facebook Business Manager is especially useful for businesses that have multiple Facebook pages and ad accounts, as it allows them to manage all of their assets in one place. It also provides a higher level of security and control, as businesses can assign specific roles and permissions to team members and partners.
To get started with Facebook Business Manager, businesses need to create an account and link their Facebook pages and ad accounts. They can then invite team members and partners to collaborate on their assets and manage their Facebook marketing efforts more efficiently.« Back to Glossary Index