Google Analytics 360 is a comprehensive analytics solution offered by Google that provides advanced features and capabilities for businesses and organizations. It is designed to help businesses gain deeper insights into their website and app performance, customer behavior, and marketing effectiveness.
Some of the key features of Google Analytics 360 include:
- Advanced data analysis: Google Analytics 360 offers advanced data analysis tools that allow businesses to analyze large amounts of data quickly and easily. This includes features like custom funnels, advanced segmentation, and data-driven attribution.
- Integration with other Google products: Google Analytics 360 integrates seamlessly with other Google products like Google Ads, Google Tag Manager, and Google Optimize, making it easy to track and optimize your marketing campaigns.
- Real-time data: Google Analytics 360 provides real-time data, allowing businesses to monitor their website and app performance in real-time and make data-driven decisions on the fly.
- Customization: Google Analytics 360 offers a high degree of customization, allowing businesses to tailor their analytics to their specific needs and goals.
- Enterprise-level support: Google Analytics 360 comes with enterprise-level support, including dedicated account managers and 24/7 support.
Overall, Google Analytics 360 is the ultimate analytics solution for businesses and organizations that need advanced analytics capabilities and support. It provides a comprehensive set of features and tools that can help businesses gain deeper insights into their customers and optimize their marketing campaigns for maximum ROI.« Back to Glossary Index